4 Reasons Why MSPs & MSSPs Need to Enhance Attack Surface Management

In today’s rapidly evolving digital landscape, Managed Service Providers (MSPs) and Managed Security Service Providers (MSSPs) face increasing challenges. As businesses expand their digital footprints, MSPs and MSSPs are under pressure to deliver comprehensive security services while managing costs, streamlining operations, and addressing client-specific vulnerabilities. Operating without a robust Attack Surface Management (ASM) solution can leave significant gaps in security, efficiency, and scalability—limiting growth and leaving clients vulnerable to modern threats.

Here are four key reasons why enhancing attack surface management should be a top priority for MSPs and MSSPs:

1. Streamlined Onboarding with Automated Asset Discovery

The Challenge: For many MSPs and MSSPs, onboarding new clients can be a time-consuming process, particularly when it comes to manual asset discovery and correlation. Without automation, teams often spend weeks sorting, deduplicating, and organizing data across different tools, delaying time-to-value for clients.

Why ASM Matters: An effective ASM solution automates asset discovery and provides near real-time insights into a client’s digital footprint. This reduces onboarding times significantly, allowing MSPs and MSSPs to bring more clients on board faster. By eliminating manual inefficiencies, teams can focus on delivering strategic services, enhancing client satisfaction, and scaling operations.

2. Improved Risk Assessment and Cost Predictability

The Challenge: Accurately predicting operational expenditures (OpEx) can be challenging  without full visibility into a client’s vulnerabilities and risks. This uncertainty often leads to unexpected costs during service delivery, affecting both profitability and client relationships.

Why ASM Matters: With a comprehensive ASM solution, MSPs and MSSPs can assess risks upfront and forecast potential costs with greater accuracy. Knowing the full scope of vulnerabilities before committing to a client engagement allows for better resource allocation and informed decision-making.

The Opportunity: Risk assessment powered by ASM not only helps avoid financial surprises but also builds trust with clients. By providing clear, data-driven projections, MSPs and MSSPs can confidently structure pricing, demonstrating their value as proactive and reliable partners.

3. Enhanced Service Offerings and Revenue Opportunities

The Challenge: Many MSPs and MSSPs struggle to differentiate their services in a crowded market. Without advanced tools to uncover vulnerabilities or prioritize remediation efforts, security offerings may appear standardized , making it harder to justify premium pricing.

Why ASM Matters: An ASM solution enables providers to offer more advanced, proactive services such as continuous monitoring, exposure mitigation, and tailored remediation plans. These capabilities not only enhance the value of core services but also create opportunities to upsell additional offerings like managed detection and response (MDR) or threat intelligence services.

The Opportunity: By leveraging ASM, MSPs and MSSPs can position themselves as strategic partners, delivering measurable results that align with client objectives. This differentiation fosters client loyalty and opens the door to new revenue streams.

4. Breaking Down Operational Silos for Better Collaboration

The Challenge: Operational silos between NetOps, SecOps, and CloudOps can hinder effective communication and delay incident response. When teams work in isolation, identifying and addressing vulnerabilities becomes a fragmented process, increasing response times and risks.

Why ASM Matters: A unified ASM platform provides a single pane of glass for all operational teams, enabling seamless collaboration. With shared access to real-time data, teams can align on priorities, streamline workflows, and coordinate remediation efforts effectively.

The Opportunity: Better collaboration leads to faster response times, reduced operational friction, and stronger client outcomes. By eliminating silos, MSPs and MSSPs can deliver a more cohesive and reliable service, strengthening their reputation and competitiveness.

Why Consider Rapid7 Exposure Command?

While the need for a robust ASM solution is clear, not all platforms are created equal. Rapid7’s Exposure Command delivers advanced capabilities designed to meet the unique challenges faced by MSPs and MSSPs, including:

  • Comprehensive Visibility: A continuous 360° view of attack surfaces across hybrid environments.
  • Proactive Mitigation: Threat-aware risk context to prioritize and eliminate high-priority exposures.
  • Enhanced Scalability: Automation and integrations that support efficient scaling as your business grows.

By adopting these solutions, MSPs and MSSPs can future-proof their services, providing clients with the security and reliability they need in today’s threat landscape.

The Bottom Line

Incorporating a strong ASM strategy is no longer optional for MSPs and MSSPs. It’s a necessity for staying competitive, delivering exceptional client value, and unlocking new revenue opportunities. By addressing onboarding inefficiencies, improving risk predictability, enhancing service offerings, and fostering cross-functional collaboration, ASM empowers providers to rise to the challenges of modern cybersecurity.

If you’re ready to take your attack surface management capabilities to the next level, consider Rapid7’s Exposure Command. With this tool, you can confidently navigate today’s complex threat landscape and set your business apart as a leader in managed security services.

When Maximum Effort Doesn't Equate to Maximum Results

It’s no secret that security teams are feeling beleaguered as a result of the barrage of data, events, and alerts generated by their security tools, to say nothing of the increased budget scrutiny and constrained staff resources that continue to plague cybersecurity practitioners.

The trick is finding the right balance between how much internal teams have to accomplish themselves versus how much they can cede to managed security service providers (MSSPs).

Historically, success in security operations (SecOps) was measured by how quickly teams could react to incoming threats; but the sheer number of alerts that require humans-in-the-loop to determine the accuracy and severity of security events make it nearly impossible for teams to keep up. Additionally, the number of tools deployed in a given organization today – to say nothing of the complexity required to make those tools work in concert – means reacting alone won’t get the job done anyway.

Unfortunately, many MSSPs don’t do enough to relieve customers of noisy alerts without expensive consulting agreements, which puts the burden to evaluate and remediate incidents back on already strapped in-house teams.

Traditional approaches have the added disadvantages of being too siloed, too slow, too antiquated for cloud environments, and too convoluted to demonstrate their value. Analysts at a leading research firm predict that within the next 12-18 months, 33% of organizations that currently have internal security functions will attempt and fail to build an effective internal SecOps because of resource constraints such as lack of budget, expertise, and staffing. Analysts further expect that within the next 12-18 months, 90% of internal SecOps will outsource at least 50% of their operational workloads – which makes choosing an MSSP you trust of paramount importance.

MSSPs enable organizations to maximize resilience while minimizing complexity and optimizing staff resources. The best solutions in the market will drive greater efficiency and consolidation by unifying vulnerability management and managed detection and response (MDR) into a single, cohesive security service built by practitioners for practitioners. They will offer 24x7x365 services that “follow the sun” (meaning no one service center is responsible for 100% of support calls; the work is distributed in certified centers of excellence around the world) so that top-notch support is readily available where and when you need it. Complete coverage and end-to-end detection and response services means you can feel confident that your teams are always ready for what comes next.

But it’s important to choose an MSSP that eschews a one-size-fits-all approach. Rather, look for a partner that is dynamic and flexible enough to meet the particular risk profile and business priorities of your organization, one adaptable enough to conform to changes in evolving threats and attack vectors.

Partnering with the right MSSP also allows you to optimize your SecOps for today’s distributed environments, built for the speed and scale of the cloud. Operating in the cloud means you can integrate hundreds of services with the thousands of devices connecting to them seamlessly and in real time; it also means you must protect and secure a sprawling surface with a multitude of potential entry points that threat actors can exploit.

To meet the challenge, choose an MSSP that offers complete coverage from a single, end-to-end solution so that you’re not left responding to an overabundance of events, alerts, and false positives or trying to protect an attack surface too big to contain.

Look for providers that deliver unlimited data, unlimited incident response, and unlimited intelligence so that when a forensic analysis is performed, their detailed remediation and mitigation recommendations make sure you can improve your resilience against future threats. And in the unfortunate event that a breach becomes a full-scope incident-response engagement, you want a partner that will work with you round-the-clock on the forensic investigation and deliver answers that will remove attackers from your environment as quickly as possible – without charging additional consulting fees.

Partnering with a proven MSSP will also boost your visibility across all services and devices to anticipate the most imminent risks, prevent attacks earlier, and respond to events faster. Additionally, an engagement that includes threat exposure manageability at scale through unified endpoint-to-cloud coverage can identify and respond to threats anywhere while breaking down functional and geographic silos that stall efficiency and reduce collaboration.

Critical functions like threat hunting and patch management can be automated across many tools and processes to reduce reliance on manual work. Machine learning and artificial intelligence models can be paired with internal threat telemetry data and chatbots to triage events, increase staff productivity, or produce threat reports that support more targeted and prioritized threat management across the enterprise.

Best of all, the successful use of AI and automation can help reduce the number of tools operating in your environment, which in turn decreases the complexity and cost of security operations.

It’s time to gain the edge over attackers and keep up with the fluid, ever-expanding threat landscape by eliminating threats wherever they emerge and proactively preventing breaches earlier in the kill chain. Partnering with a trusted MSSP will enable you to manage your threat exposure precisely and comprehensively, improve your signal-to-noise ratio, demonstrate tangible ROI from your security investments, and continually advance your security posture.

Learn more about the best criteria to use when reviewing the capabilities of potential MSSP partners.

Rapid7 Solutions for Partners

Central to our mission at Rapid7 is building long-term relationships with partners who deliver valuable security solutions to customers. As customers increasingly seek managed services to meet their security needs, we've eagerly expanded our partner ecosystem to support a rapidly growing body of Managed Security Service Provider (MSSP) partners.

As a unified security operations (SecOps) technology platform, Rapid7 makes it easy for MSSPs to build services around an array of solutions, including detection and response, vulnerability management, cloud security, external threat intelligence, and more.

Rapid7's Insight platform is designed with an obsessive focus on the practitioner experience. This includes the following special considerations for the MSSP security operations center (SOC) analyst.

Multi-tenancy

Multi-tenancy and customer data separation is foundational to the MSSP product experience. We understand there are strict regulatory requirements necessitating data separation across all end-customers. Ensuring partners leverage multi-tenancy across all core components of their portfolio is critical to optimal service delivery for end-customers.

Single Pane of Glass (Introducing Multi-Customer Investigations)

Whereas other vendors may require partners to individually manage investigations and security posture for each customer independently, we realize this is not an optimal experience for a partner who may have tens, hundreds, or even thousands of end-customers. Our solution offers a single pane of glass for aggregated data visibility across all customers in one place.

One example of this is our multi-customer investigations experience which we launched in April. With this capability, MSSPs are empowered to conduct investigations at scale across their customer bases. After a few months, feedback on this experience has been overwhelmingly positive. Early users of the capability say this has yielded up to a 20 percent decrease in time spent investigating workflows.

And this is just the beginning. The multi-customer investigations functionality represents just the first step in a larger cross-portfolio product strategy to unlock operational efficiencies for MSSPs – no matter where they are in their security journey.

Easy deployment

Whether a partner is more of a managed service provider (MSP) with emerging security workflows or a mature MSSP with an established way of working, we’ve heard a consistent message: Partners need fast time-to-value for end-customers. That's why we've made it easy for MSSPs to rapidly deploy new customers across all solution offerings. We understand security solutions are most valuable when partners deliver value quickly, and that starts with speedy deployment across the Insight platform.

A dedicated support experience

When partners encounter issues, it’s critical they are resolved quickly. It’s equally important to easily generate cases, track tickets, and escalate as needed. That’s why we introduced an exclusive support experience. Partners can easily navigate to this new experience via a dedicated tile in the Rapid7 partner portal. From there, creating a case is easy and intuitive. Support staff has also been trained to handle partner-specific use cases—such as multi-customer investigations—to ensure issues are resolved efficiently.

One platform to support many service offerings

Our mission is to be the ideal SecOps platform of choice for partners. This means it needs to be easy to navigate the different solutions available for partners. Many partners have started their journeys with Rapid7 detection and response capabilities and, as their needs have grown, evolved into delivering a comprehensive security suite that includes forensic analysis, vulnerability management, cloud security, and threat intelligence solutions. API support also enables partners to integrate Rapid7 with their own technology stacks.

Today, partners leverage Rapid7’s detection, assessment, and response capabilities to service hundreds of end-customers with an eye towards scaling rapidly. We look forward to continually growing this program alongside our partners and their meaningful feedback. Learn more about becoming a partner.

DFIR Without Limits: Moving Beyond the “Sucker's Choice” of Today’s Breach Response Services

Three-quarters of CEOs and their boards believe a major breach is “inevitable.” And those closest to the action? Like CISOs? They’re nearly unanimous.

Gartner is right there, too. Their 2021 Market Guide for Digital Forensics and Incident Response (DFIR) Services recommends you “operate under the assumption that security breaches will occur, the only variable factors being the timing, the severity, and the response requirements.”

When that breach happens, you’ll most likely need help. For Rapid7 MDR customers, we’re there for you when you need us, period. Our belief is that, if a breach is inevitable, then a logical, transparent, collaborative, and effective approach to response should be, too.

I’m not just talking about the table-stakes “response” to everyday security threats. I’m talking about digital forensics and world-class incident response for any incident – no matter if it’s a minor breach like a phishing email with an attached maldoc or a major targeted breach involving multiple endpoints compromised by an advanced attacker.

Protecting your environment is our shared responsibility. As long as you are willing and able to partner with us during and after the Incident Response process, we are here for you. Rapid7 does the DFIR heavy lift. You cooperate to eradicate the threat and work to improve your security posture as a result.

Unfortunately, that’s not how all of the market sees it.

How vendors typically provide DFIR

Some managed detection and response (MDR) vendors or managed security services providers (MSSPs) do understand that there’s an R in MDR. Typically, they’ll do a cursory investigation, validation and – if you’re lucky – some form of basic or automated response.

For most, that’s where the R stops. If they can’t handle an emergency breach response situation (or if you’re on your own without any DFIR on staff), you’ll wind up hiring a third-party incident response (IR) consulting service. This will be a service you’ve found, or one that’s required by your cyber insurance provider. Perhaps you planned ahead and pre-purchased an hourly IR retainer.

Either way, how you pay for IR determines your customer experience during “response.” It’s a model designed to maximize provider profits, not your outcomes.

At a glance

IR Consulting Services IR Included in Managed Services
Scope Unbounded Limited to managed services in-scope environments
Time Limit Capped by number of hours or number of incidents Capped by number of hours or number of incidents
Expertise Senior IR Consultants Capped by number of hours or number of incidents
24x7 IR No Yes
Tooling Often will deploy a separate tooling stack, without easy access to historical data Existing tooling, utilizing historical data but potentially lacking in forensic capability
Time to Respond Slower (limited by legal documents, SLAs, lack of familiarity in the customer environment, time for tool deployment) Faster (24x7, uses existing tools, multiple analysts)
Pricing Model Proactively purchased as a retainer or reactively on an hourly basis Included in purchase, up to an arbitrarily defined limit


There’s a good reason DFIR experts are reserved for expensive consulting services engagements. They’re a rare breed.

Most MDR teams can’t afford to staff the same DFIR experts that answer the Breach Response hotline. Security vendors price, package, and deliver these services in a way to reserve their more experienced (and expensive) experts for IR consulting.

Either you purchase Managed Services and expensive IR consulting hours (and play intermediary between these two separate teams), or you settle for "Incident Response lite" from your Managed Services SOC team.

If this seems like a “lesser of two evils” approach with two unappealing options, it is.

The future of incident response has arrived

Over a year ago, Rapid7 merged our Incident Response Consulting Team with our MDR SOC to ensure all MDR customers receive the same high-caliber DFIR expertise as a core capability of our service – no Breach Response hotlines or retainer hours needed.

This single, integrated team of Detection and Response experts started working together to execute on our response mission: early detection and rapid, highly effective investigation, containment, and eradication of threats.

Our SOC analysts are experts on alert triage, tuning, and threat hunting. They have the most up-to-date knowledge of attackers’ current tactics, techniques, and procedures and are extremely well-versed in attacker behavior, isolating malicious activity and stopping it in its tracks. When a minor incident is detected, our SOC analysts begin incident investigation – root cause analysis, malware reverse engineering, malicous code deobfuscation, and more – and response immediately. If the scope becomes large and complex, we (literally) swivel our chair to tap our IR reinforcements on the shoulder.

Senior IR consultants are seasoned DFIR practitioners. They’re also the experts leading the response to major breaches, directing investigation, containment, and eradication activities while clearly communicating with stakeholders on the status, scope, and impact of the incident.

Both teams benefit. The managed services SOC team has access to a world class Incident Response team. And the expert incident response consultants have a global team of (also world class) security analysts trained to assist with forensic investigation and response around the clock (including monitoring the compromised environment for new attacker activity).

Most importantly, our MDR customers benefit. This reimagining of how we work together delivers seamless, effective incident response for all. When every second counts, an organization cannot afford the limited response of most MDR providers, or the delay and confusion that comes with engaging a separate IR vendor.

Grab a coffee, it’s major breach story time

Here’s a real-life example of how our integrated approach works.

In early January, a new MDR client was finishing the onboarding process by installing the Insight Agent on their devices. Almost immediately upon agent installation, the MDR team noticed critical alerts flowing into InsightIDR (our unified SIEM and XDR solution).

Our SOC analysts dug in and realized this wasn’t a typical attack. The detections indicated a potential major incident, consistent with attacker behavior for ransomware. SOC analysts immediately used Active Response to quarantine the affected assets and initiated our incident response process.

The investigation transitioned to the IR team within minutes, and a senior IR consultant (from the same team responsible for leading breach response for Rapid7’s off-the-street or retainer customers) took ownership of the incident response engagement.

After assessing the early information provided by the SOC, the IR consultant identified the highest-priority investigation and response actions, taking on some of these tasks directly and assigning other tasks to additional IR consultants and SOC analysts. The objective: teamwork and speed.

The SOC worked around the clock together with the IR team to search these systems and identify traces of malicious activity. The team used already-deployed tools, such as InsightIDR and Velociraptor (Rapid7’s open-source DFIR tool).

This major incident was remediated and closed within three days of the initial alert, stopping the installation of ransomware within the customer’s environment and cutting out days and even weeks of back-and-forth between the customer, the MDR SOC team, and a third-party Breach Response team.

Now, no limits and a customer experience you’ll love

The results speak for themselves. Not only does the embedded IR model enable each team to reach beyond its traditional boundaries, it brings faster and smoother outcomes to our customers.

And now we’re taking this a step further.

Previously, our MDR services included up to two “uncapped” (no limit on IR team time and resources) Remote Incident Response engagements per year. While this was more than enough for most customers (and highly unusual for an MDR provider), we realized that imposing any arbitrary limits on DFIR put unnecessary constraints on delivering on our core mission.

For this reason, we have removed the Remote Incident Response limits from our MDR service across all tiers. Rapid7 will now respond to ALL incidents within our MDR customers' in-scope environments, regardless of incident scope and complexity, and bring all the necessary resources to bear to effectively investigate, contain and eradicate these threats.

Making these DFIR engagements – often reserved for breach response retainer customers – part of the core MDR service (not just providing basic response or including hours for a retainer) just raised the “best practices” bar for the industry.

It’s not quite unlimited, but it’s close. The way we see it, we’ll assist with the hard parts of DFIR, while you partner with us to eradicate the threat and implement corrective actions. That partnership is key: Implementing required remediation, mitigation, and corrective actions will help to reduce the likelihood of incident recurrence and improve your overall security posture.

After all, that's what MDR is all about.

P.S.: If you’re a security analyst or incident responder, we’re hiring!

In addition to providing world-class breach response services to our MDR customers, this new approach makes Rapid7 a great place to work and develop new skills.

Our SOC analysts develop their breach response expertise by working shoulder-to-shoulder with our Incident Response team. And our IR team focuses on doing what they love – not filling out time cards and stressing over their “utilization” as consultants, but leading the response to complex, high-impact breaches and being there for our customers when they need us the most. Plus, with the support and backing of a global SOC, our IR team can actually sleep at night!

Despite the worldwide cybersecurity skills crisis and The Great Resignation sweeping the industry, Rapid7’s MDR team grew by 30% last year with only 5% voluntary analyst turnover – in line with our last three years.

Part of this exceptionally low turnover is due to:

  • Investment in continuing education, diversity, and employee retention benefits
  • A robust training program, clear career progression, the opportunity to level up skills by teaming with IR mentors, and flexibility for extra-curricular “passion project” work (to automate processes and improve aspects of MDR services)
  • Competitive pay, and a focus on making sure analysts are doing work they enjoy day in and day out with a healthy work-life balance (there’s no such thing as a “night shift” since we use a follow-the-sun SOC model)

If you’re a Security Analyst or Incident Responder looking for a new challenge, come join our herd. I think Jeremiah Dewey, VP of Rapid7’s Managed Services, said it best:

“Work doesn't have to be a soul-sucking, boring march to each Friday. You can follow your passion, have fun in what you're doing, and be successful in growing your career and growing as a human being.”

Additional reading:

NEVER MISS A BLOG

Get the latest stories, expertise, and news about security today.